MC Tuto and DJ Glenner Make a Historic Debut at the 2025 Latin Grammy with the Hit “Barbie”; Experts Highlight a Milestone for Brazil Funk Scene
- Sona Times - Editorial
- Nov 18
- 2 min read
The presence of MC Tuto and DJ Glenner at the 2025 Latin Grammy, representing Brazil with their hit “Barbie,” marks a historic step for São Paulo’s funk movement and for Brazil’s cultural landscape as a whole. The nomination solidifies the genre as a creative force that transcends social barriers and reaffirms its global relevance.
According to attorney Dr. José Estevam, a specialist in freedom of expression and entertainment law, the international recognition is both symbolic and urgent:
“Being at the Latin Grammy alongside MC Tuto and DJ Glenner, with the song Barbie representing São Paulo funk, is a historic milestone. This moment proves that artistic freedom overcomes prejudice and that funk is living culture — born in the outskirts, but now recognized on the most important stage of Latin music. I want to highlight the excellent work of the entrepreneurs Diego, Juninho, Konrad, and Rodrigo GR6, who believed, invested, and professionalized a scene that was once marginalized. The result is here: São Paulo funk making history, taking our voice, our art, and our truth to the world.”
The genre’s rise to the top award in Latin music reinforces its power — breaking stigmas, entering new territories, and asserting itself as an essential part of Brazilian cultural identity.
Beyond its musical impact, funk’s presence at the Latin Grammy also marks an important moment for the digital communication and entertainment market. Marcos, one of the partners at the Alfinetei platform, celebrates:
“Being at the Latin Grammy as a partner and owner of Alfinetei is more than a milestone in my career — it confirms that our vision for Brazilian entertainment remains strong and on the right path. Alongside our new Business Affairs lead and attorney, José Estevam, and talents like MC Tuto and DJ Glenner, we celebrate the strength of digital media, peripheral culture, and the creativity that drives our audience. Alfinetei was born to open doors, connect people, and show that Brazil has a voice and relevance on any stage in the world. Now, with the new Alfinetei USA initiative, we’re expanding our reach to build even stronger bridges between Brazil and the international market, creating business and networking opportunities within the entertainment industry.”
Participation in the 2025 Latin Grammy cements funk as a global movement, reaffirms the power of peripheral culture, and highlights the impact of professionalization across the music production sector, creators, and major entertainment platforms.
Comments